This post is by Jason Horejs, regular contributing writer for FineArtViews. Jason Horejs and his wife, Carrie, own Xanadu Gallery in Scottsdale, AZ., which they founded in 2001. Jason also publishes RedDotBlog.com, a resource for artists interested in creating and strengthening relationships with galleries, as well as those looking to sharpen their own selling skills.
I’ve written before about how much I enjoy having the opportunity to install art in clients’ homes. Installations are a great opportunity to provide customer service and build relationships with our clients.
We have many sales where it isn’t possible for us to take care of the installation – many of our clients live out of state (although I’ve done installations as far away as Boston!) and some of the artwork we sell is either too large, or the installation too complex for me to handle on my own.
We assist our clients in making other arrangements if we’re not able to help, either by assuring that they are comfortable handling the installation on their own, or helping them hire professional art installers if they aren’t.
On those occasions when I do get to install the art, I strive to make sure I’m fully prepared for the installation, no matter the circumstances. This means we need to learn as much as we can about the installation location. We begin by asking the following questions:
- Where is the art being installed?
- What is the surface? (drywall, plaster, tile, stone, etc.)
- How high are you envisioning the artwork will be installed?
- Do you have a ladder or step stool we can use?
Once we understand the circumstances of the installation, we set up a time, and arrange to bring everything we’ll need for the installation. I’ve also learned over the years that it’s a good idea to have a variety of tools and hardware in my installation kit for unexpected circumstances.
To read more on Jason's "Create a Mobile Art Hanging/Installation Kit" continue to the original full article on RedDotBlog ....
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